living among the people under study for a lengthy period,
gathering cultural data through continuous involvement in
their lives and activities.
Entry - open-ended data gathering, learn the
most basic cultural rules and usually thelanguage
Systematic Data Gathering - Administer formal interview
schedules related to the research focus
Judgement Sampling/ Key informant interviewing - Select
a small number of informants who are representative of the culture or who
are culturally proficient and administer a detailed and intensive interview.
(Typical of anthropological approach)
Random sampling. Get a limited amount of information
from a large number of informants. (Used by anthropologists as a secondary
research aid or for census activities)