Micro-Diploma in Science Communication

In IMMU 7000 Science Communication: Foundations & Writing Methodologies, students delve into the art of effectively communicating scientific concepts to diverse audiences. Through a comprehensive exploration of topics such as the intricacies of science communication, understanding audience dynamics, and crafting compelling narratives, participants gain valuable insights into engaging with the public, policymakers, and beyond.

With a focus on practical application, hands-on activities form a cornerstone of the course. From preparing written explainers and news briefs to mastering the art of crafting impactful press releases, students hone their communication skills in real-world scenarios. Additionally, opportunities to engage directly with policymakers and assess readability indices further enhance their ability to convey complex ideas with clarity and precision.

Moreover, IMMU 7000 Science Communication: Foundations Foundations & Writing Methodologies addresses crucial issues such as equity, diversity, and inclusion in science communication, as well as combating misinformation and pseudoscience. By confronting relentless enemies of science head-on and exploring the intersection of activism and celebrity culture, students are equipped to navigate the evolving landscape of science communication with confidence and integrity.

Through this interdisciplinary approach, IMMU 7000 Science Communication: Foundations Foundations & Writing Methodologies empowers future leaders to bridge the gap between scientific discovery and public understanding, fostering a more informed and engaged society.

Examples of topics treated:

• The process of communicating science
• Understanding the different types of audience
• Engaging through specific narrative, storytelling
• How to write an Op-ED
• Chasing the ghost
• Communicating science & policies makers
• Equity diversity and inclusion in science communication
• Relentless Enemies of Sciences and activism and fake news in science, pseudoscience and celebrity

Examples of hands-on activities:

• Preparing a written explainer
• Preparing news brief
• Preparing a press release
• Talk to the Minister
• Readability index

In IMMU 7010 Science Communication: Audio-Video Methodologies, students embark on a captivating journey through the myriad channels of science communication, exploring the diverse mediums that shape public perception and understanding of scientific concepts. Through a comprehensive curriculum, participants delve into topics ranging from the psychology behind belief in fake news to the art of captivating audiences through radio, television, and documentaries.

One of the highlights of the course is the exploration of visual storytelling, where students discover the power of photography and imagery in conveying complex scientific ideas with clarity and impact. Moreover, insights into science communication within interactive spaces such as science centers and museums offer a unique perspective on engaging diverse audiences.

IMMU 7010 Science Communication: Audio-Video Methodologies also delves into the intersection of art and science, examining how creative mediums such as comics can be harnessed to communicate scientific principles in innovative and accessible ways. Additionally, the course explores the role of social media in science communication and equips students with practical strategies for leveraging these platforms effectively.

Through hands-on activities such as podcast recording and editing, media interviews, and crafting engaging 3MT presentations, students hone their communication skills in real-world contexts. Furthermore, practical workshops on photography and science outreach activities for K-12 audiences provide invaluable opportunities for students to put theory into practice.

By embracing the dynamic landscape of science communication, IMMU 7010 Science Communication: Audio-Video Methodologies empowers students to become adept communicators across various mediums, fostering a deeper connection between science and society. Through these interdisciplinary approaches, students emerge equipped to engage, inspire, and educate audiences of all backgrounds and ages.

Examples of topics treated:

• Why do we believe in fake news?
• Communicating science on the radio
• Communicating science on TV and documentaries
• Photography and pictures for science communication
• Communicating science at science centers and museums
• Art and Science
• Comics in Science Communication
• Social media and science communication 
• Science outreach activities for K-12

Examples of hands-on activities:

• Recording and editing a podcast and videocast
• Speak and listen more spontaneously
• Media interview & effective
• Tips and working on 3MT presentation
• Taking the perfect photo
• Science RendezVous 

‘’The Micro-diploma course in Science Communication has surpassed all my expectations. Not only did it enrich my understanding of the intricate relationship between science and society, but it also provided me with invaluable practical experiences that I’ll carry with me forever. A standout moment was our hands-on photography and science communication workshop at the museum.

There, I learned how to capture the essence of scientific concepts through the lens of a camera, translating complex ideas into compelling visual stories. The museum setting brought science to life in a way that textbooks simply cannot. This course has not only honed my skills but also ignited a passion for sharing the beauty of science with the world. I am incredibly grateful for this experience and highly recommend it to anyone looking to enhance their science communication skills."

Folayemi Olayinka-Adefemi
PhD, Immunology
Max Rady College of Medicine 

"Being a graduate student in a PhD program, I had a hard time breaking down my research in simple, jargon-free terms to make science accessible to all. Recent times also made me appreciate the need for filling the gap between scientists and general audience. This is where the Micro-Diploma in Science Communication has been an extremely effective and engaging learning experience. 

The Micro-Diploma course exposed me to various written methodologies of science communication. We also dived into the world of audio and video science communication. The classes are full of useful information given by experts in the field with lots of hands-on experience. From News Briefs, Op-eds to Radios and Podcasts, we learnt about portraying science in different mediums. This course has made me so much more confident in my science communication skills and I would highly recommend it anyone wanting to make science easy to understand for a broader audience."

Meher Kantroo
PhD student
College of Pharmacy