Natasha Samsonova

Natasha Samsonova began her career at the University of Manitoba in 2017 as a Market Analyst in Extended Education after moving to Canada with her family from Ukraine. Before that, she spent over ten years as a market research project leader, specializing in both quantitative and qualitative methodologies to deliver consumer insights across industries such as pharmaceuticals, retail, and consumer goods.

Natasha holds a Master’s degree in Social Work from Taras Shevchenko National University of Kyiv and a Certificate in Business Analysis from the University of Manitoba. In addition to her full-time role as a market analyst, Natasha has been teaching part-time since 2022 in Extended Education’s International Programs, where she shares her expertise in business communication and analysis with diverse learners.